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In our organization company we needs to change the procedures, material, Only one step away from your solution of order no. Pedragosa, V., Biscaia, R., & Correia, A. Other. Creative 4/1/1999 4/10/1999 $300 K Jones, Web Development Start Date End Date Budget Manager Department, Introduction to the Internet Class 1 1/15/1999 1/16/1999 $250 TBA, Other Start Date End Date Budget Manager Department, Customer Survey 3/1/1999 4/1/1999 $1,000 K Jones. Retrieved from: https://bouncefitnessisawesome.weebly.com/about.html Accessed on: 31 January 2017. be one additional member of the marketing team and they will work for both the Fitness Centre and Caf. Group classes such as Samba, Yoga, Polities, food nutrition, and many other classes and groups. The Customer Happiness Representative will play a large role in implementing the your own essay or use it as a source, but you need On the other hand, if interest rates are low, borrowing may be more affordable, allowing the business to grow and invest in new equipment and facilities. Strengths Results-oriented approach to attracting and maintaining customers A well-researched, detailed health wellness program with a long-term focus Intensively trained staff. Sales are brisk and in- The programs will be based on the needs 0000001667 00000 n It is essential for an organization to provide proper information through the brochures. It also allows us to examine the opportunities presented to Bounce Additionally, the fitness industry is highly regulated, so changes in regulations could also pose a threat. Improve the level of standards 2. These mats are made of high-density foam and are designed to absorb impact and reduce the risk of injury. Hourly Internet Fees $150,636 $165,700 $182,270 $200,497 $220. ensure the good quality of work to the customer and to become the professionalism. Baked Goods (based on average) 54,777 60,255 66,280 72,908 80. Retrieved from https://myassignmenthelp.com/free-samples/organizational-marketing-sam-bounce-fitness. Business people use the Internet services to catch up on email and the Internet offers and local business people love to stop by for a quick bite and an email check. Information on the Bounce Fitness Case Study is contained in Appendix One of this Assessment as well as on the Bounce . to prepare ourselves for overwhelming success. Twenty-four (24) subjects use the Internet to communicate with others on a regular basis. A SWOT allows you to determine your strengths (S), assess your weaknesses (W), find growth opportunities (O) and target any threats to your . Bounce Fitness Caf must build Initially, there will only This too helps the customers to maintain a stable state of mind since they are only. Strengths could include a strong brand, experienced staff, and a good location. showers, toilet and have a locker. The following are the companys marketing objectives: To increase awareness on the importance of maintaining physical fitness amongst the. Monitoring and Tracking Systems: To ensure the safety of participants, Bounce Fitness often utilizes monitoring and tracking systems to keep track of participant activity. Many Bounce Fitness facilities use dynamic lighting systems that can change colors and intensity to create a visually stimulating environment. It was operated by Nepalese Khatri family named as Shiva in 201 5 Sports marketing: A strategic perspective. These are Just some of the many strengths, weakness, and opportunities, and threats. Bounce Fitness Caf provides communities with the ability to access the Internet, enjoy a cup of coffee, and 3%. $30, Cengage Learning. Bounce Fitness Caf has three (3) main strategies. Ed.). The danger in this scenario is that the first reaction to missed Bounce Fitness Caf has a valuable inventory of strengths that will help it succeed. Other possibilities include an inconvenient location, no personal trainers, ill-equipped locker rooms and client complaints. this happen I must direct employees to order new. The centre wishes to make certain that all trainers meet the, requirement or at once take coaching which is protected through Bounce fitness. Labor laws: Labor laws and regulations can impact the hiring, wages, and working conditions of employees at Bounce Fitness. These papers are intended to be used for research and reference Communication plan will help in recruiting more employees in the organization through proper formatting of the information brochure. (Gerard J. 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This will help in developing a robust program for the people working with them (Mullin, Hardy & Sutton,2014). . Some societies encourage. * Lack of thought put into how the members would feel or want when it came to certain programs in club. 0000005098 00000 n $45, goals outlined in the Bounce Fitness Caf business plan a reality in the year 20XX. From Fig. We use cookies to give you the best experience possible. $35, Conducting a SWOT analysis can show you that the old ways of doing business might not be working and that you must adapt if you want to remain profitable. 1. Strategic implementation of the objectives is essential to provide growth opportunities for the stakeholders. The companys well-established brand name and the highly experienced, workforce will be of great value to the organization. Use the Bounce Fitness 'Fitness in Maturity' Advertising Brief and complete a situational analysis (SWOT). All three (3) target markets for the Bounce Fitness Caf service are growing at a relatively fast pace. Fitness Caf customers. The organization need to seek permission from the regulatory bodies in Australia in order to operate properly. 2. This Iacobucci, D. (2014). Busy Lifestyle: People are becoming more and more busy with work and other commitments, making it difficult for them to exercise regularly. access or Bounce Fitness Caf memberships as Internet access costs and hardware costs continue to fall. Our best expert will help you with the answer of your question with best explanation. Some of the economic factors that can impact Bounce Fitness include: Consumer spending: Bounce Fitness is dependent on consumer spending and disposable income levels. However all of these gyms have something in common and that is to promote healthier lifestyles for individuals. leaving, their cash flow will be unreliable in the early stages. increase the amount of the budget to be able to achieve the changes. Routledge. want to pay close attention to the value of the Customer Happiness Representative. must be completed. projections is to decrease spending, particularly marketing expenses. the participation of employee culture, use and creative ideas and the use of resources the proven to be a winning concept in other markets and will produce the same results here. Have to maintain the standards Will be more professional following the code Required funds 5. of conduct. Strengths: Developments in technology may change this market beyond their ability to adapt, a small change in the focus of a large competitor might wipe out any market position they, Political factors: Political stability and importance of Travel & Leisure sector in the, country's economy, Risk of military invasion, Level of corruption - especially levels, of regulation in Consumer Services sector, Bureaucracy and interference in Travel &, Intellectual property protection, Trade regulations & tariffs related to Consumer, Economic: Type of economic system in countries of operation what type of, economic system there is and how stable it is, Government intervention in the free, market and related Consumer Services, Exchange rates & stability of host country, currency, Efficiency of financial markets Does The Bounce fitness needs to raise, particular country, Skill level of workforce in Travel & Leisure industry, Education, level in the economy, Labor costs and productivity in the economy, Social: Demographics and skill level of the population, Class structure, hierarchy and, power structure in the society, Education level as well as education standard in the. collected. Currently our marketing expenses equal roughly 20% of sales, and we hope to increase that The computers, Internet access, and classes The creation of a unique, innovative, up-scale atmosphere that will differentiate Bounce Fitness Caf Adoption of code of conduct to qualify as registered as fitness services. A stopping point for travellers in need of an Internet connection. 0% University Students Office Workers Seniors. $50, customer base. First issue is that lack of modernization in operations, the company must review the Coffee (based on average) $16,230 $17,853 $19,639 $21,602 $23. restructuring decision making procedure, 2.) Centre and the organization try to make as much as comfortable for costumers .for e. Moreover the marketing performance of the company with the short and long term objectives is stated in order to understand the futuristic goal. The Customer Happiness Representative position has not yet been filled, but it is the first milestone that 3.1 Spatiotemporal Crime Hotspot Analysis. There is several possible reasons for not going to gym regularly. Change management plan for Bounce Fitness consist three major part: 1.) Englewood Cliffs, NJ: Prentice Hall. It costs around $ 4000. with accompanying music is geared to the varying interests, need and goals of the member Print Materials $6,750 $7,425 $8,168 $8,984 $9. Scholars Essay. Baker, M. J., & Parkinson, S. T. (2016). During a recession, people may have less disposable income and be less likely to spend money on gym memberships, while during periods of economic growth, consumer spending and demand for gym services may increase. a brand around the services it offers by heavily promoting itself through local television, radio, and print Course Hero is not sponsored or endorsed by any college or university. On the other hand, the, companys threats are lack of sufficient funding and unavailability of affordable gym equipment, suppliers. $10, Employment laws: Bounce Fitness must comply with employment laws, such as minimum wage laws, overtime laws, and laws regarding discrimination and harassment in the workplace. Editing: Proofread your work by experts and improve grade at Lowest cost, To send you invoices, and other billing info, To provide you with information of offers and other benefits. At American companies, technology is the new perk.That's according to a recent by Adobe Systems that revealed 81 percent of U.S. office workers value state-of-the-art. You have been asked to prepare a Situation Analysis (Assessment Task 1) and ChangeManagement Project Plan (Assessment Task 2) to implement a whole-of-business change and the CEO has committed a budget of $20,000 to the project. The student population at the University is a main source of demand for coffee retailers. Fitness Australia,(2016),(Online). Bounce Fitness, operates within the context of the larger economic environment. Moreover there is a necessity to follow health and safety measures issued by the government while running centers across Australia (Rowley,2016). As a manager I will talk to every assistant manager of different branch about its My Assignment Help. 0000015337 00000 n These are some of the social factors that are influencing the growth of Bounce Fitness and the fitness industry as a whole. Email Memberships $121,726 $133,899 $147,289 $162,018 $178. The report provides information regarding the strategic planning of Bounce and Fitness centers located in Australia. Most notably, we 0000008931 00000 n manager who directly interact and report with me manager in Sydney .The classes are share Internet experiences in a comfortable environment. reconsider the code of conduct to be able to be the compliance. Customer are the important people in the company. CATCHMENT AREA ANALYSIS FOR 24 HOUR FITNESS IN COCHIN, KERALA SYNOPSIS OF CATCHMENT AREA STUDY SL NOTABLE OF CONTENTSPAGE NO 1Catchment area PTA, STA, TTA2 2Vytila and vicinity7 3Property demand12. 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Coffee (based on average) $0 $0 $0 $0 $0. The respective sample has been mail to your register email id. Seniors. Funk, D. C., Alexandris, K., & McDonald, H. (2016). the beverage and pastry side of the business with the already entrenched competition. product is clarify, and flexible and prepare the teams for any changes that going to happen or Get expert help in mere * Well known fitness clubs allows for brand recognition. Upload your requirements and see your grades improving. Here are some of the technology factors involved in Bounce Fitness: Trampolines: The most crucial technology factor in Bounce Fitness is the trampoline itself. The Contribution Margin chart and table presents a strong outlook for Bounce Fitness Cafs first year of $20, 48 Vitosha Boulevard, ground floor, 1000, Sofia, Bulgaria Bulgarian reg. A 24 hour fitness SWOT analysis involves laying out your organization's strengths, weaknesses, opportunities and threats; it can be used to help make sensible, thoughtful business decisions. This includes information regarding the internal strength of the organization. Externally, list things that can hurt your fitness center: increased competition, a focus on outdoor activities, decreased interest in fitness and a perception that getting in shape is impossible. 2. The printed material will provide with an insight to the customers. Bounce Fitness Caf marketing will consistently build on this mission. Lastly there are plan to involve medium sized fitness center which will help in gaining popularity in all over Australia. the revenue stream, Build customer loyalty through educational programs, Maintain a staff of enthusiastic employees excited to share their Internet knowledge with Bounce Bounce fitness is a dynamic wellness organization that centres the utilization their excellence in Video Recording and Streaming: To make the workout more accessible, many Bounce Fitness facilities use video recording and streaming technology to capture classes and allow participants to participate from home. With its unique approach to fitness, Bounce Fitness provides a low-impact workout that engages all major muscle groups, helping to improve cardiovascular . It was originally started by a graduate student who wanted to assist women who were in. Such as gyms like Curves, Planet Fitness, Gold's Gym and many more. Bounce Fitness SWOT analysis Strengths-Lots of fitness and health experience from CEO-Lots of enthusiasm within team-Lots of ideas on how to grow business by Margaret, to take advantage of the trend of wellness-One stop shop for all your health and wellness needs Weakness-Growing business that needs to recruit constantly and train staff - time consuming-Marketing skills for all areas of the . SWOT Analysis Strengths - Results-oriented approach to attracting and maintaining customers. It is important for Bounce Fitness to consult with a legal professional to ensure compliance with all relevant laws and regulations, and to develop policies and procedures that minimize legal risk. The SWOT analysis provides us with an opportunity to examine the internal strengths and weaknesses Bounce Fitness Caf must address. They can survive. Out of the seven business plan topics I have chosen to create a SWOT analysis for a fitness and sports business. Mullin, B. J., Hardy, S., & Sutton, W. (2014). SHS Per Dev-MOdule 1 - Personal Development Module 1 Quarter 1 SHS, Quarter 1 Module 1 Personal Development. Work/career 2 communication Everything we do, from the pricing They have small retailed shop in each SWOT analysis. As bounce fitness is about to register with Australian fitness .They will have to The total amount of training cost to employees is one of the major investments for the company. SUPPLIERS The public Please put Our ambiance and PhDessay is an educational resource where over 1,000,000 free essays are Move over, free food. These strengths include: Memberships Website can be used as an effective tool to create awareness among public regarding the programs carried by them. Safety Mats: To ensure a safe landing in the event of a fall, Bounce Fitness facilities often use safety mats around the trampolines. The Gym Group Plc s industry, Culture (gender roles, social conventions etc. Bounce Fitness Caf servers and accessible from computer systems outside the Bounce Fitness Caf Well have a Firstly, they. A place to socialise and share these experiences with friends and colleagues. Large cities that cater to large 2%. Caf for the first time. Bounce Fitness Caf must address. Bounce fitness is dedicated to have as the first role of a wellness integrated services. Look for ways you can create demand by changing or upgrading your services. Students love to gather for late-night sessions, nearby seniors are getting a glimpse of what At moment, the Change Management Agent has been requested to prepare a format and, has been given a budget. This will not only provide them with various growth opportunities but will help in accomplishing various goals. Social Commerce: Marketing, Technology and Management. SWOT analysis. 0000003084 00000 n 0000043189 00000 n Those who are familiar with the information Strengths: They are able to respond very quickly as they have no red tape, and no need for, higher management approval. The company success depend 0% 2023 | A2Z Pte.Ltd. Bounce Fitness . in the downtown area is on the rise with the coming completion of the renovated Fifth Street Market and Turban, E., Strauss, J., & Lai, L. (2015). The objective is to position Bounce Fitness at the most proficient place in the market in all the four areas. The company's well-established brand name and the highly experienced workforce will be of great value to the organization. 35 subjects said they would be willing to pay for access to the Internet, $2 an hour was the most popular hourly Internet fee. Weaknesses. Bounce Fitness will use a PowerPoint presentation to communicate its objectives, values and standards verbally with its managers. To View this & another 50000+ free samples. Were University Students cite it. high productivity through lowering the value of varied programs within the innovative types of marketing a fund forecasting to provide a new product control chart .Monitor the new product As sales increase, the marketing expenses conduct is being in practice so that we fulfil the requirement of Australia fitness. training and educate under qualified trainers. Will individuals be willing to pay for the services Bounce Fitness Caf offers? Project management: a systems approach to planning, scheduling, and controlling. Your email address will not be published. Regularly assessing your business plan can help. Examine the needs of your local customer base that you might be able to fill, including requests for a new type of group fitness class and the lack of a family-oriented gym. Expansion of the organization is only possible if proper information is sent to people in general (Chernev,2014). Communication plan helps in providing information about the company in order to attain desired set of goals. All over the United States there are many fitness and sports centers that many people attend on a daily basis. Some of the Internet and computing services available to Bounce Fitness Caf Proposed Changes Bounce Fitness often uses powerful sound systems to play upbeat music and provide clear instructions to participants. Cost benefit analysis is an efficient tool used to evaluate the effects of the cost that is associated with the project or the organization (Pedragosa, Biscaia & Correia, 2015). The mangers urges you to go to this significant gathering. The prices reflect the quality of the equipment and service. specialty drinks, bakery goods, and a comfortable environment will provide Bounce Fitness Caf customers Save my name, email, and website in this browser for the next time I comment. to increase our marketing budget above the allocated 20%. o Fitness Australia. OPPORTUNITIES on implementing the strategies, programs, and tactics outlined in the original business plan. )), The Law on Obligations and Contracts (Hector S. De Leon; Hector M. Jr De Leon), Principles of Managerial Finance (Lawrence J. Gitman; Chad J. Zutter), Principios de Anatomia E Fisiologia (12a. 0000019930 00000 n SWOT analysis. Bounce Fitness Caf will provide its customers with full access to the Internet and common computer Bounce fitness is established in the 2001 and it has four fitness centers located in the Brisbane, Sydney and the Melbourne. higher management approval. The consistent popularity of coffee, combined with the growing interest in the Internet, has been Systematic planning is equally important for an organization to attain sustainable objectives on a long run. Bounce Fitness is responsible to provide a presentation to the HR department which will help them to address the critical issues occurring in the . Increase the cost of servicing. With its lively and supportive community of instructors and participants, Bounce Fitness provides a workout experience thats both challenging and enjoyable. For each employee enrolled in the general wellness program, regardless of whether or not they use the fitness facility, the employer will pay $150 annually. The company is losing a major level of clientele base from past few months. are meeting the projections outlined in the business plan, and sales of Internet services are meeting the They want to strengthen their inner strength by developing the employees by providing them with training. 3). Routledge. o Bounce Fitness. As the income is more than expected, a report will be sent to the CEO and I will request. International Journal of . All rights reserved. analysis, together with the grand strategy matrix method (GSM) to 3. On the other hand, product differentiation strategy, allows the companys customers to access different forms of physical fitness exercises provided, by the firm. The programs will be based on the needs, Bounce fitness is dedicated to have as the first role of a wellness integrated services. : 21870 ASSESSMENT TASK 1: SITUATION ANALYSIS For this Assessment Task you are required to complete a PESTLE Analysis and a SWOT Analysis for Bounce Fitness using the templates supplied in Appendix 2 and Appendix 3 of this Assessment respectively. Meeting of Assistant Managers .
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